Government spent Rs 1.32 billion on GST advertisements

Raju Choudhary

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Government spent Rs 1.32 billion on GST advertisements; print media got biggest share

  • Ahead of its rollout, the Centre had gone for a media blitz to create awareness about the new tax regime.
  • The government spent Rs 1.32 billion on advertisements for GST, an agency under the Ministry of Information and Broadcasting has said in reply to an RTI query.
  • As per the Bureau of Outreach and Communication under the ministry, the “expenditure on GST advertisements through this bureau” on print media stood at Rs 1.26 billion.
  • It, however, said there was “nil” expenditure for the same on electronic media.
  • For outdoor media, the expenditure for GST advertisement stood at Rs 54 million the bureau said in its RTI response dated August 9, 2018.
 
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